Buy from us different varieties of rice, available under the brand Basant Bhog. All varieties are ideal for making rice dishes, like steam rice, jeera rice, pulav and biryani. Swarna Sortex Rice is a non-Basmati rice type that can be purchased by everyone, given to its economical cost. Long grain rice, Silky Sortex, is a premium variety of rice that is properly milled, processed and cleaned at the rice mill. This rice is easy to cook and tastes and smells good once cooked. We also have extra long grain rice that is good for health as well, given to its high nutritional value.